We Don’t List Homes.
We Launch Them.
A 30-day launch that puts your home in front of the buyers already searching for it — and a report so you see every result.
From our own transaction records · updated October 5, 2026
Prep that creates leverage.
Before your home hits the market we set the price, fix what matters, and line up the media and paperwork — so launch day is strong, not rushed.
Pricing, step by step
Our guided CMA (comparative market analysis) walks you through the comparable sales and the price range we’d launch at.
What to fix — and what to skip
A room-by-room readiness check that shows which updates buyers pay for and which they don’t.
Professional media
Professional photography on every listing. Video and 3D tour when the home calls for it.
Paperwork ready
Disclosures and listing documents done before launch. No scrambling on day one.
Showings set up
Online scheduling through ShowingTime, with buyer-agent feedback collected after every visit.
Negotiation game plan
Your bottom line, net sheet and timing worked out before the first offer arrives.
Your home goes straight to the buyers already looking for it.
Buyers on our site tell us where they want to live and what they want to spend. On launch day, everyone whose saved search matches your home’s area and price gets it in their inbox.
Every buyer whose saved search fits your home’s area and price gets it in their inbox the day it launches. Buyers searching other areas or prices don’t get spammed.
Live everywhere buyers look — at once.
The MLS sends your listing to the big portals and to every local brokerage’s website (that’s IDX, the MLS listing-sharing program). Our ads add Facebook, Instagram, YouTube and Google.
You see everything. In one link.
Your listing report updates as things happen: views, showings, what buyers said, and the one thing we recommend doing this week.
3 of 5 buyers mentioned it. Exposure is strong — the question is presentation.
Showings by week
Price, per buyer feedback
Views & alert clicks
If showings slow down, the report shows why.
A slow week has one of three causes. We find which one — then decide the next move together.
Not enough buyers are seeing it
Views and alert clicks are below similar homes.
Buyers look, but don’t book
Good views, few showings or saves.
Buyers visit, then pass
Feedback keeps pointing at price or condition.
Every offer, side by side — in dollars you keep.
We present every offer and compare them on your net proceeds, terms and risk, then negotiate from the game plan we set on Day 0.
The highest price isn’t always the most money or the safest deal. Before your selling costs, which we work out with you on your net sheet.
Net sheet per offer
What each offer actually puts in your pocket.
Terms compared
Financing, contingencies and closing date in one table.
Through to closing
Inspection, appraisal and every deadline tracked to the closing table.
Common questions
How is your marketing different?
Most listings go on the MLS and wait. We send yours on day one to the buyers on our site whose saved searches already match it, track every result, and show you all of it in one report.
How soon after we sign does my home go live?
Usually 5 to 10 days, depending on photos, any prep work and paperwork. We launch when it is ready. Launching strong beats launching first.
What reporting will I get?
A listing report link you can open any time, updated as views, showings and buyer feedback come in, plus a weekly call to walk through it.
What if my home isn't getting showings?
The report tells us whether the problem is exposure, engagement or market fit, and we pick the fix that matches that one cause.
Do you work with every price point?
Yes. The launch is the same for every home. Your listing is matched to buyers searching your area and price range, and the ad budget scales with the home.
Get the full launch plan for your home.
Tell us about your home and we’ll send you the complete plan: pricing, prep, launch day, reporting and negotiation, step by step.
Rather talk? (859) 780-2244